Welcome to JLS Marketing COncepts!

Our company is built on a solid foundation of excellent client service and in-depth market knowledge. As one of the premier consulting firms to the insurance industry on agency building, agent recruiting, and agent training, we have developed proven success building programs.

Our Mission

JLS Marketing Concepts LTD empowers the high capacity senior market life and health insurance agent with the product solutions, specialized knowledge, tools, and technology that will enable them to fully and optimally serve their clients. We help high capacity agents achieve their most ambitious production goals by providing strong proven marketing concepts and professional services.

General Information

JLS Marketing Concepts LTD (JLS) is a leading independent insurance consulting and brokerage company headquartered in Canton, Ohio, specializing in Senior Health, Life & Annuity product solutions for independent agents. We combine the best carrier products with cutting edge training, tools and technology to improve agent performance.

Statement

To be successful today it is important to stay ahead of the curve! You must have the ability to recognize upcoming trends and plan for the future. Are you Working with an IMO that is focused on the future, your future?

"As the senior insurance market grows, so does the complexity. Rules, regulations, and product solutions are changing more rapidly than ever. The internet has provided wider access to information and new channels of communication with consumers – who increasingly seek out the most professional agent advisors to work with. JLS Marketing Concepts LTD is an innovative IMO with an eye on the future; a one-stop shop for senior market agents with the insight and desire to soar above the crowd in this new era. I am excited about the buzz surrounding our new Top Gun Academy platform – delivering a combination of proven tools, technology and training unlike anything available in the industry today." Jerry L Smith, Agency Owner

"I have a very high level of respect for Jerry and JLS Marketing. Jerry is always on the cutting edge of new marketing strategies in today’s ever changing senior market. Jerry’s primary focus is the agent/client. This is why I love working with him." Taylor W.Trumm, Senior Marketer

"After 25 years working in Fortune 500 financial services marketing capacities,working at JLS Marketing Concepts LTD is a breath of fresh air. Jerry L. Smith is a true marketing genius in the insurance field, and consistently inspires and challenges his team to think outside of the box. We have a great team focused on delivering real lasting value to senior market independent agents, and I enjoy being part of something special as we make a difference and grow the business." Jeff VanCleve, Senior Marketer

"When it comes to cutting edge thinking, JLS Marketing Concepts is at the forefront! Whether it be technology, product insight or concepts we push forward to develop new strategies for the independent insurance agent. For any company to be successful in business yesterday, today and tomorrow, you need to be a real Future Thinker starting from the top down…That is what we have! " Chris Allen, Senior Marketer

"I enjoy this company so much – mainly because of the people that fill this building each day. The other reason I enjoy this so much is because of the many friendships that have developed over the years from working as closely as we do with many of our agents." Youssef, IT Director